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Business - Tourism with Event Management - Sligo

Higher Education Direct Entry
112509

Are you a recent Tourism or Business graduate at Level 7? If so, this programme will take you to a Level 8 qualification in one academic year. Though this is a business degree, the specialism is Tourism with Events Management.

Award Name Degree - Honours Bachelor (Level 8 NFQ)
NFQ Classification Major
Awarding Body Atlantic Technological University
NFQ Level Level 8 NFQ
Award Name NFQ Classification Awarding Body NFQ Level
Degree - Honours Bachelor (Level 8 NFQ) Major Atlantic Technological University Level 8 NFQ
Course Provider:
Location:
Sligo Town
Attendance Options:
Daytime, Full time
Qualification Letters:
Dip
Apply to:
Course provider

Duration

1 year full-time (add-on).

Entry Requirements

This add-on year is suited to graduates of a Bachelor of Business degree, but would be of particular interest to Tourism graduates at Level 7. Note that if you have not passed all your Level 7 modules, you would still be eligible for entry if you pass them in your autumn repeats.
arda vetting:
You should note that all entrants to this course will be required to undergo vetting by the Garda Síochána. If you have a criminal conviction in Ireland or elsewhere, this may adversely impact on your ability to undertake a professional placement or to secure employment.

Careers / Further progression

Career Opportunities
Graduates in tourism are much sought after and the skills developed are transferable internationally and from one aspect of the industry to another. You are likely to work in national or local tourism development agencies; travel agencies; tour companies; ecotourism, cultural attractions, events, festivals or community development.

The broad business knowledge and skills gained by completing this course has enabled many of our graduates to pursue rewarding careers in a wide variety of areas such as management, marketing, non for profit sector or teaching.

Further Study
Graduates have an opportunity to complete a one year taught M.Sc in Marketing or undertake a Masters by Research. Many of our tourism graduates proceed to post-graduate studies by research to either Masters (L9) or PhD (L10).

Course Web Page

Further information

Course Summary
Are you a recent Tourism or Business graduate at Level 7? If so, this programme will take you to a Level 8 qualification in one academic year. Though this is a business degree, the specialism is Tourism with Events Management.

Key Skills:
We have embedded key skills in the course to ensure our graduates are equipped to work in the tourism and events management industries:
• You will gain awareness and understanding of core tourism concepts and trends including cultural, adventure, eco- and events-related tourism developments
• You will also understand sustainability issues including managing tourism impacts and tourism planning marketing
• You will build competencies in core business areas including management, marketing, finance, law and digital media marketing
• You will learn people-related skills including communication, interpersonal, team-working and customer service skills
• You will build your understanding of conceptual and organisational skills including collecting and organising information, problem-solving, planning and organising, innovation and creativity
• Language study available as an elective.

Semester 7
Title Credits
• Business Strategy 1 05
• Macroeconomics 1 for Bachelor of Business L8 05
• Globalisation and Tourism 05
• Research Project 1 10
• Community Tourism Development [E] 05
• Digital Marketing Strategy 1 [E] 05
• German Year 4 Semester 1 [E] 05
• French Year 4 Semester 1 [E] 05
• Spanish Year 4 Semester 1 [E] 05
• Professional Development and Ethics in Marketing [E] 05
• Services Marketing Management 1 [E] 05

Semester 8
Title Credits
• Business Strategy 2 05
• Macroeconomics 2 05
• Research Project 2 10
• Strategic Tourism 05
• Digital Marketing Strategy 2 [E] 05
• German Year 4 Semester 2 [E] 05
• French Year 4 Semester 2 [E] 05
• Spanish Year 4 Semester 2 [E] 05
• Services Marketing Management 2 [E] 05

[E] = Elective Module. Modules subject to availability.

Admissions Office
T: 353 (0) 71 91 55222
E: admissions.sligo@atu.ie

Course Provider:
Location:
Sligo Town
Attendance Options:
Daytime, Full time
Qualification Letters:
Dip
Apply to:
Course provider