International Travel & Tourism Management
This degree is designed to meet the needs of those who want to work in tourism and travel, which is now one of the world’s largest industry sectors. You will develop a detailed knowledge of tourism, travel and the associated skills necessary for management in this evolving and dynamic sector that is highly customer focused and media influenced.
| Award Name | Degree - Honours Bachelor at UK Level 6 |
|---|---|
| NFQ Classification | |
| Awarding Body | Ulster University |
| NFQ Level |
| Award Name | NFQ Classification | Awarding Body | NFQ Level |
|---|---|---|---|
| Degree - Honours Bachelor at UK Level 6 | Ulster University |
Duration
Attendance
Four years (including 48 week compulsory placement)
You will normally complete three modules per semester, with class contact time approximately three hours per week per module.
You will be expected to undertake independent study of around 10 hours per week per module.
You will have a minimum of 9-10 class contact hours per week on the Coleraine campus.
At the beginning of year 1, you are also expected to attend a two-day introductory induction to welcome you and help you settle into the course and the University campus environment.
Entry Requirements
Irish Leaving Certificate
96 UCAS Tariff Points to include a minimum of five subjects (four of which must be at Higher Level) to include English and Maths at H6 if studied at Higher Level or O4 if studied at Ordinary Level.
Careers / Further progression
Graduate employers
Graduates from this course are now working for:
CIE Tours
Disney
Emirates
Expedia
Tourism Ireland
Tourism NI
Visit Britain
Job roles
With this degree you could become:
Airline Manager
Airport Operations
Digital Marketing Manager (Tourism)
Visitor Attraction Manager
Tourism Marketing Manager
Tour Operator
Social Media Manager (Tourism)
Career options
This qualification offers a range of management career opportunities in one of the world’s largest and fastest growing sectors. The tourism industry is composed of a diverse range of sectors and employers including national tourist organisations, airlines, visitor attractions (theme/amusement parks, natural landscape sites, castles, museums), tour operators, event venues, ferry/cruise companies, airport operations and management. You also have the opportunity to pursue avenues such as teaching, lecturing, training, research and consultancy in relation to tourism.
Alternatively you have the option after completion to progress on to postgraduate study on programmes such as the MSc International Tourism and Hospitality Management, and the MSc International Event Management.
Further information
Start date: September 2024
Deadlines for on-time applications
2024 entry application deadlines
For courses starting in 2024 (and for deferred applications), your application should be with us at UCAS by one of these dates – depending on what courses you apply for. If your completed application – including all your personal details and your academic reference – is submitted by the deadline, it is guaranteed to be considered.
16 October 2023 for 2024 entry at 18:00 (UK time) – any course at the universities of Oxford and Cambridge, or for most courses in medicine, veterinary medicine/science, and dentistry. You can add choices with a different deadline later, but don’t forget you can only have five choices in total.
31 January 2024 for 2024 entry at 18:00 (UK time) – for the majority of courses.
Some course providers require additional admissions tests to be taken alongside the UCAS application, and these may have a deadline. Find out more about these tests at https://www.ucas.com/undergraduate/applying-university/admissions-tests
Check course information in the search tool to see which deadline applies to you at the application weblink below.
Apply as soon as possible: Student funding arrangements mean that as offers are made and places fill up, some courses may only have vacancies for students from certain locations. It’s therefore really important that you apply for your chosen courses by the appropriate deadlines mentioned above, as not all courses will have places for all students.
All applications received after 30 June are entered into Clearing - find out more about Clearing at https://www.ucas.com/undergraduate/clearing-and-results-day/what-clearing
Overview
Developing business leaders for the vibrant, dynamic and evolving international tourism industry.
Summary
Ulster University is 2nd in the UK for Hospitality, Event Management and Tourism (The Guardian University Guide 2024).
This degree is designed to meet the needs of those who want to work in tourism and travel, which is now one of the world’s largest industry sectors. You will develop a detailed knowledge of tourism, travel and the associated skills necessary for management in this evolving and dynamic sector that is highly customer focused and media influenced.
We have an award-winning team of academic staff with a wealth of knowledge and experience in research and industry across the range of dynamic areas in travel and tourism.
About
The BSc (Hons) in International Tourism Management is an internationally recognised passport to a successful management career in travel and tourism. International Tourism Management is for those who are passionate about travel, tourism, and who thrive in a fast paced and dynamic environment.
It is for those who aspire to work professionally in this exciting and expanding industry and who wish to learn all aspects from understanding tourism and the tourist, to developing and enhancing creativity and innovation through digital media. The four-year degree offers key business management subjects alongside specialist tourism, travel and events modules. You will enhance your knowledge in the key business management areas of strategy, marketing, finance, human resource management, operations management, media, digital strategy and entrepreneurship.
You will also gain valuable industry experience through a placement year, which offers a wide range of international opportunities.
100% of the teaching team have achieved Fellowship of the Higher Education Academy and 7 of these team members have Senior Fellowship of the Higher Education Academy.
Modules
Here is a guide to the subjects studied on this course.
Courses are continually reviewed to take advantage of new teaching approaches and developments in research, industry and the professions. Please be aware that modules may change for your year of entry. The exact modules available and their order may vary depending on course updates, staff availability, timetabling and student demand. Please contact the course team for the most up to date module list.
Year 1
Contemporary Tourism
Global Destinations
Food Tourism, Festivals and Events
Digital Media & Creativity
Management in Action
Introduction to Leisure and Tourism
Year 2
Fundamentals of People Management
Accounting Studies
Business Research Methods
Transportation for Tourism
Tourism Landscapes and Sustainability
Contemporary Marketing Practice
Year 3
Placement - Optional
International Academic Studies - Study Abroad - Optional
Year 4
Tourism Planning, Development and Management
Digital Strategy
Creating Visitor Experiences
Contemporary Issues in Leisure, Tourism and Events
The Business Plan - Optional
Current trends in People Management - Optional
Research Paper - Optional
Management Accounting - Optional
Digital Marketing Management - Optional
Assessment methods vary and are defined explicitly in each module. Assessment can be a combination of examination and coursework but may also be only one of these methods. Assessment is designed to assess your achievement of the module’s stated learning outcomes. You can expect to receive timely feedback on all coursework assessments. This feedback may be issued individually and/or issued to the group and you will be encouraged to act on this feedback for your own development.
Coursework can take many forms, for example: essay, report, seminar paper, test, presentation, dissertation, design, artefacts, portfolio, journal, group work. The precise form and combination of assessment will depend on the course you apply for and the module. Details will be made available in advance through induction, the course handbook, the module specification, the assessment timetable and the assessment brief. The details are subject to change from year to year for quality or enhancement reasons. You will be consulted about any significant changes.
Normally, a module will have 4 learning outcomes, and no more than 2 items of assessment. An item of assessment can comprise more than one task. The notional workload and the equivalence across types of assessment is standardised. The module pass mark for undergraduate courses is 40%. The module pass mark for postgraduate courses is 50%.
Associate awards
Diploma in Professional Practice DPP
Diploma in Professional Practice International DPPI
Diploma in International Academic Studies DIAS
Professional recognition
Institute of Hospitality (IoH)
Accredited by the Institute of Hospitality that academic, vocational and professional standards achieved are appropriate and programme content and delivery meet international Institute of Hospitality benchmark standards.
Work placement / study abroad
During year three of the course, you will complete a compulsory work placement or study aboard. This may be a 48 week work placement with a range of national and international companies. Opportunities include internationally based companies such as CIE Tours, Walt Disney World (Florida, USA) and Aer Lingus (Newark, Boston & Los Angeles) as well as UK and Ireland based examples with local district councils, tourism authorities and the visitor attractions sector. The satisfactory completion of placement leads to the award of Diploma in Professional Practice/ Diploma in Professional Practice (International) upon graduation.
Alternatively, you can opt to complete a period of study abroad. During this period, you spend two semesters in an educational institution, which will provide exposure to alternative business cultures and protocols and enhance your personal and professional development. Successful completion of the placement leads to the award of the Diploma in International Academic Studies (DIAS) upon graduation.
Ulster University,
Cromore Rd,
Coleraine
BT52 1SA
T: 02870 123 456